A growth team you can call by name
Almaty RW is an independent agency for consumer apps. We are big enough to cover every growth craft in-house, and small enough that whoever joins your intro call stays on the account and does the work.
Why we exist
We started Almaty RW after years on both sides of the table: inside app companies hiring agencies, and inside agencies being hired. Too often the two sides measured different things. The app needed paying users. The agency reported installs and impressions.
So we built an agency around the numbers app teams care about. Store pages, ads, creative and lifecycle messages are planned together and judged together, by the revenue they bring in and keep.
Today we work with a short list of apps at a time. That keeps our attention where it should be: on your product, your users and your results.
- founded
- 2019
- people across six crafts
- 18
- active client apps
- 12
Four things we hold onto
Curious before clever
We ask questions about your product and your users before we suggest anything. Good ideas usually come from understanding, not from templates.
Plain words
If a result is good, we say so. If it is bad, we say that too, with the reason and the fix. No jargon used as camouflage.
Own the outcome
We do not hide behind 'the algorithm' or 'seasonality'. When numbers move, we take responsibility for explaining why.
Leave things better
Cleaner tracking, documented tests, organized creative libraries. Whatever happens next, your team keeps what we built.
The people behind each craft
- Growth leadOwns your plan, runs the monthly review and keeps every craft pointed at the same goal.
- Media buyerBuilds and manages campaigns across networks, day to day.
- ASO specialistOwns keywords, store creative and listing experiments in every market.
- Creative producerTurns data into briefs and briefs into weekly batches of ads.
- Lifecycle marketerDesigns onboarding nudges, push, email and win-back flows.
- Data analystKeeps tracking honest and builds the dashboards and models we all rely on.
Based in Almaty, working worldwide
Our team works from Almaty with overlap hours for clients in Europe and the US. Visitors are welcome by appointment.
Want to join?
We hire rarely and carefully. If you have grown an app yourself and can show exactly what changed because of you, we would like to hear from you.
Got an app worth growing?
Tell us where it stands today. We reply within one business day with next steps, or with an honest no if we are not the right fit.